Sunday, September 26, 2010

Is Allegiant trying to be like Expedia?

It seems that Allegiant is trying to position itself as an "Expedia with Wings" brand.

On their new Youtube video, featured prominently on &, they emphasize on more than just flights.

This should really come as no surprise, considering the downright crazy amount of money Allegiant is making on ancillary revenue.

Expect to see Allegiant focus on a small, but growing portion of their Ancillary revenues - Hotels, Rental Cars similar to the Expedia, but with their own Airline.

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